Posts Tagged ‘Inc’

THE VIRTUAL SCIENTIST GUEST

LECTURE SERIES

 

The Virtual Scientist Guest Lecture Series extends the educational scope of the SCIENCE SCREEN REPORT by bringing scientists into America’s classrooms in real time via the Internet. Using existing technology available through Skype, an internet based videophone service, SCIENCE SCREEN REPORT will arrange for scientists to participate in a “virtual” in-classroom visit without leaving their lab or research facility. The Virtual Scientist Guest Lecture Series allows both scientists and students to experience an interactive dialogue that inspires and engages students about dynamic cutting edge science research.

The technology requirements are minimal, requiring only that each participant (i.e. school and scientist) have a computer with high speed internet access, a high quality monitor, webcam, speakers and microphone. Skype software can be downloaded from www.skype.com free of charge. As the liaison between the school, sponsor and guest lecturer SCIENCE SCREEN REPORT makes all necessary arrangements for the virtual visit.

“Virtual” visits last about 30 minutes in order to fit within a standard class period. The presentation format varies according to the preference of the speaker and educator but will generally include a presentation followed by Q&A. The classroom teacher acts as the moderator and oversees the necessary pre-visit preparation.

Click here to view a short clip showcasing a “virtual scientist” visit featuring a biologist from the Florida-Atlantic University talking to a group of 7th graders at a school in Ft. Lauderdale, Florida.


SCIENCE SCREEN REPORT and SCIENCE SCREEN REPORT FOR KIDS are two fascinating series of educational DVDs designed to encourage scientific literacy by piquing the curiosity of the next generation of scientific, business and academic leaders about a broad range of dynamic, cutting-edge innovations.

SCIENCE SCREEN REPORT is produced to directly address National Science Standards and Science Literacy Benchmarks. Each show is approximately 15 minutes in length and can be viewed during a class period with time remaining for open discussion.

Each program (offered on DVD as well as MPEG for school system streaming) offers stimulating visions of our hi-tech world at work, helping students form an appreciation for the subjects that will encourage them to continue their studies, and perhaps even pursue an exciting career in the sciences.

SCIENCE SCREEN REPORT and SCIENCE SCREEN REPORT FOR KIDS are produced by Allegro Productions, Inc., a former Time Inc. company.  The Accreditation Board for Engineering and Technology and a panel of dedicated educators help in the production of the programs.

If you are a scientist/ physician/researcher/ ther are over 2000 class rooms and 10,000,000 students a year who woulds LOVE to find out about your discovery.

The SCIENE SCREEN REPORT  has  provided STEM DVD educational tools FREE OF CHARGE to students and teachers across the United States and Canada, for over 40 year and cover over 2000 school districts.

It is estimated that 10,000,000 students per  school year view the SCIENCE SCREEN REPORT educational tools.

If you would like to have your message reach classrooms and millions of students

nationwide and in Canada, please email:

maxinep@ssrvideo.com

DoCoMo Does JV with Baidu in China

THE GLOBAL INTERNET MARKET SOLIDIFIES. MORE MOBILE CONTENT

DoCoMo is reported to take a 20% JV position, estimated  value of $24M, with search giant Baidu in China to distribute mobile content: 

http://bit.ly/nxYbsL

Japanese telecom operator NTT DoCoMo Inc., said Friday it has agreed with Chinese Internet search operator,

Baidu Inc. to set up a joint venture in China to distribute games and other mobile phone content in the mainland in a move that could help them cash in on the expected growth of smartphone users.

Baidu, China’s largest online search engine, will hold 80% of the joint venture, while DoCoMo, Japan’s largest mobile carrier, will hold 20%.

DoCoMo said its investment will amount to about Y2 billion (US$24.6 million). Baidu didn’t disclose financial details but based on the break down of the stake ownership, its investment would amount to about Y8 billion. WOW 

Baidu spokesman Kaiser Kuo confirmed the plans for a joint venture, but declined to comment on what type of products the joint venture might produce, saying the company doesn’t discuss unreleased products.

DoCoMo will provide Baidu with its know-how in building content distribution systems for mobile handsets, it said. For DoCoMo, the partnership is part of efforts to increase its overseas presence. Seeking long-term growth, DoCoMo has been looking for more opportunities to expand overseas

Pandora Media Inc. Chief Executive Officer Joe Kennedy said the streaming-radio service isn’t finding enough advertisers to buy all the space created by mobile-phone users, underscoring concerns about its ability to convert popularity into revenue.

“Pandora is one of the top five players in mobile, so we generate a lot of inventory and are ahead on where aggregate demand is for mobile advertising.”

The online-radio company, which held its initial public offering last month, is getting most of its growth from users of mobile devices, such as smartphones and tablet computers.

Sixty percent of Pandora listening comes from the mobile market, up from just 12 percent two years ago, according to the company.

Pandora isn’t profitable, with losses of $92 million since 2000, the Oakland, California-based company said earlier this year.  (SIGH)

Pandora’s costs continue to grow because of higher licensing fees for the rights to music.

 Increasing mobile ad sales will be needed to help offset those expenses, said Rich Tullo, an analyst at Albert Fried & Co. in New York.

“They’re in a tight spot right now,” said Tullo, who recommends selling Pandora shares. “If your content costs are going to accelerate, then the management and monetization of your ad inventory is mission-critical in becoming a profitable company.”

IPO Rebound

When Pandora’s stock made its June 15 debut on the New York Stock Exchange, it joined a wave of Internet businesses going public this year. Pandora’s shares fell 55 cents, or 2.9 percent, to $18.21 at 10 a.m. on the New York Stock Exchange, and earlier dropped as much as 4.9 percent to $17.85. Before today, the stock had climbed 17 percent since the IPO.

Pandora generated $119.3 million last year from advertising, or 87 percent of its sales, and another $18.4 million from subscriptions to an ad-free version of the service and other revenue sources.

Brands such as Anheuser-Busch InBev NV’s Budweiser, Yum Brands Inc.’s Taco Bell and A&E Television Networks LLC’s History Channel have run ads targeting Pandora’s mobile users.

In all, marketers will spend $2.55 billion on mobile ads in 2014, according to New York-based research firm EMarketer Inc. That’s more than double the $1.1 billion in spending this year.

In the long run, Pandora stands to gain from advertiser interest in mobile.

Gradual Shift?

As advertising demand on the Internet keeps surging and the logical ad demand for the explosive mobile-device universe also dramatically increases, the supply-demand equation should consequently shift, long term in Pandora’s favor,” Boyle said in an e-mail.

While Pandora already competes with Sirius XM Radio Inc., a subscription-based satellite-radio service, it may face a bigger challenge from Apple Inc. (AAPL) and other established technology companies, which are investing in their own online-music offerings.

Startups such as San Diego-based Slacker Inc. and San Francisco-based Rdio Inc. also offer music through the Internet. CBS Corp.’s Last.fm competes in the market as well.

Much of the growth from mobile advertising will come from small businesses looking to reach prospective customers when they’re nearby, said Rich Greenfield, an analyst at BTIG LLC in New York. Pandora has more experience selling ads to bigger brands and may not be equipped to reach those smaller, local businesses, he said.

Whether you chose to advertise with Pandora, or not – mobile marketing is an area you need to understand AND be able to use for your business.

MOBILE MARKETING
Create Your Own Mobile Website And Go Mobile With Mobile Advertising!


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